INSIGHTS

The Discount Mirage: A Markdown Is Not a Bargain

Late-stage secondary trades price at 35%–45% discounts to peak rounds, but over 25% of 2021 unicorns are worth under $1B today. Why advertised discounts often mask structural valuation overhangs.

By Connetic TeamPublished August 25, 2026
Data Corner

The secondary market pitch sounds irresistible: buy shares of celebrated private tech companies at a 35% to 45% discount relative to their last primary funding round. But a markdown from an inflated peak is not the same as an attractive entry point. In private markets, price discovery doesn’t happen until an exit—and advertised discounts frequently mask structural valuation overhangs.

Exhibit 1 • Valuation Anatomy
The Secondary Pricing Gap: Advertised Discount vs. Fair Value
Each bar is measured against the peak 2021 primary valuation mark.
Valuation measureShare of peakImplied value
Peak 2021 Primary Valuation Mark100%$20.0B Peak Baseline
Advertised Secondary Offering (40% Markdown)60%$12.0B Secondary Ask
Public Comparable Multiple Implied Value28%$5.6B Realized Baseline

The Hidden Premium: While the secondary offering appears discounted by 40% from peak, the buyer is still paying a +114% premium over current public comparable multiples.

Hypothetical example, shown for illustrative purposes only. It does not represent any actual company, security, transaction, or investment, and is not a projection or prediction of any outcome. Figures are round numbers chosen to illustrate the relationship between a headline discount and an underlying valuation.

Exhibit 2 • Structural Liquidity Horizon
Median Years from Founding to IPO: The 2× Holding Stretch
Bars are scaled against the 2025 median of 12.0 years.
MedianYears from founding to IPO
1980 Historical Median6.0 Years
2025 Current Median12.0 Years (+100% Time Stretch)

The SPV Compounding Drag: When companies stay private for 12+ years, capital sits locked across 3–4 layers of SPVs, where annual management fees and carried interest steadily erode exit returns.

>25%
Unrealized Impairment

Share of 2021-era U.S. unicorns estimated to be worth under $1B today despite unadjusted historical marks. Source: PitchBook, 2025 Annual U.S. VC Valuations & Returns Report.

62%
Tender Offer Surge

Year-over-year increase in company-sponsored tender transactions in 2025 as employees seek liquidity. Source: Carta, State of Private Markets: 2025 in Review.

When investors look at secondary listings, they anchor to historical headline valuations. A company that raised capital at a $20 billion valuation during the 2021 venture boom and is offered at a 40% markdown may seem like a bargain. But if public comparable multiples imply a true enterprise value of $5.6 billion, purchasing at a $12 billion secondary valuation still represents a premium of more than 100%.

This dynamic is compounded by structural friction. As the median time from founding to IPO stretches to 12 years, capital sits locked in multi-layered SPVs where management fees, carried interest, and intermediary costs stack across tiers. When the company finally files its S-1, cap table dilution and public price discovery often erase the perceived discount entirely.

Sources: PitchBook 2025 Annual U.S. VC Valuations & Returns Report; Carta State of Private Markets 2025 in Review; Jay Ritter, University of Florida Warrington College of Business. SPV layering and lockup-distribution mechanics, PitchBook, Q2 2026 US VC Secondary Market Watch. Data is presented for educational and informational purposes only.

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